Padel or Pickleball? Where U.S. investors are betting in 2025

Written by Communications Department Portico Sport July 23, 2025

In the booming world of racket sports, two contenders dominate the conversation in 2025: padel and pickleball. Both offer fast-paced, social gameplay and growing audiences — but for investors, clubs, and sports developers in the U.S., the question is no longer if to invest, but which sport offers the most long-term potential.

As the American market looks for the next big opportunity in recreational sports, the padel vs pickleball USA debate is heating up.

The rise of social racket sports

What makes both sports so attractive? More than their athletic appeal, padel and pickleball are social experiences. They are easy to learn, played in doubles, and foster a strong sense of community — making them ideal for clubs, resorts, and urban developments looking to attract a wide demographic.

Both sports tick the same boxes:

✔ Low barrier to entry for new players

✔ Fast-paced games with shorter match times

✔ Strong group dynamics and repeat engagement

✔ Compact courts, making them suitable for urban spaces

But despite their similarities, their business potential isn’t the same.

Growth snapshot: Padel vs Pickleball in the USA

MetricPadelPickleball
Global presence90+ countriesMostly U.S. & Canada
Player growth (2020–2025)+250%+200%
Court size20x10m~13x6m
Revenue per court (est.)Higher (premium positioning)Lower (community-driven)
Pro league infrastructureStrong international toursEmerging, mostly U.S.-based

While pickleball has seen explosive growth in U.S. suburbs and retirement communities, padel is gaining traction in premium clubs, urban centers, and real estate projects looking for upscale, global sports experiences.

Why many investors are betting on padel

Beyond its fast-growing global footprint, padel offers a higher-value proposition for investors and developers:

✔ Premium appeal: Padel attracts a younger, more urban audience looking for a modern, social, and stylish experience.

International recognition: With pro circuits and tournaments, padel has visibility and media exposure that pickleball is just beginning to develop.

Revenue opportunity: Higher session fees, lessons, events, and sponsorship make padel a more profitable option per court, especially in major metro areas.

Shared infrastructure: Many venues now offer both sports side-by-side, using smart court layouts and efficient space use.

Pickleball + Padel? A dual-sport strategy

At Portico Sport, we work with clubs and developers across the U.S. and Europe to build padel courts and now also pickleball courts, offering turn-key solutions for facilities that want to combine both sports.

Whether your focus is on:

Urban padel clubs targeting millennials

Community centers integrating pickleball for all ages

✔ Or mixed-use developments combining both courts in one venue

We provide everything from court design to installation — with certified components, modular canopy systems, and guidance on how to build a profitable, low-maintenance business.

Padel or pickleball? The verdict for 2025

It’s not a zero-sum game — both sports are thriving. But for investors seeking premium positioning, higher revenue per square foot, and global relevance, padel is emerging as the stronger long-term play.

The smart move for 2025? Explore both — but lead with padel.

Want to build a court business that lasts?

Talk to the Portico Sport team about:

✔ Custom court packages (padel + pickleball)

✔ Space planning for mixed-use facilities

✔ Weather-resistant, low-maintenance court materials

✔ Global experience from Spain to the USA

👉 Contact us to start your project.

Communications Department Portico Sport

The Portico Sport communications team is responsible for sharing all relevant content with the audience behind each of our Padel courts. With many years of experience in the Padel industry, we share our knowledge of the sport and the excitement of our projects, from installations at local clubs to large international complexes. We bring our expertise, passion, and a personal touch to every post we publish.